of CMOs think content marketing is the future of advertising
of content marketers back original content over licensed content.
of organizations now have two or more people dedicated to content marketing.
of organizations now devote 50 percent or more of their budget to content.
of marketers lack a consistent or integrated content strategy.
Video Is The Future of Content Marketing
Video is taking content marketing by storm, but you'll have to do more than just make one to realise its full potential.
Data Is the Next Big Thing in Content Marketing
An under-used part of the marketer’s toolkit
The diminishing effectiveness of conventional advertising and the rise of social media have led more and more brands to embrace content marketing. More and more companies are seeing themselves not just as advertisers, but as publishers.
Ballerinas are superwomen
The branding world has discovered the obvious co-promotion value of ballet. The beauty, power and dream worlds of ballet are the perfect art form for luxury and quality brands.
Steer away from radio and the charts
The music scene is thriving in the Internet age. More independent labels than ever. Live music is exploding. Vinyl sales are up. There are so many content marketing opportunities in the underground scene. Let us find them for you.
Explore the upcoming sports
Engaging with upcoming sports like women's football or Formula E can set your brand apart and are very attractive content marketing vehicles.
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